Writing

What I’ve learned, written down.

Notes on building operational infrastructure in healthtech and medtech, from someone who has built it. No listicles about productivity.

Guide · 12 min read

What Breaks First

An operational timeline for healthtech and medtech companies from ten people to sixty: what fails at each stage, in what order, and why none of it is bad luck. Most founders find their own company somewhere inside it.

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October 14, 2026 · 4 min read

The Hiring Infrastructure Most Startups Build Too Late

The first ten hires come from the founder’s judgment. After that, the process still lives in one person’s head. Three pieces to build before the twentieth hire.

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October 7, 2026 · 4 min read

Why “I Don’t Have to Explain My Industry to My Own COO” Is Worth Paying For

Every operator learns a new company. The expensive part is learning the industry on top of it. Three places that shows first, and how to test for it.

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September 30, 2026 · 4 min read

The Metrics Investors Check That Aren’t on Your Pitch Deck

A deck shows the numbers a founder chose to show. Diligence asks for the numbers that show how the company runs. Three of them matter most in healthtech.

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September 23, 2026 · 3 min read

3 Signs of Operational Chaos Most Founders Miss

Three signs that look like ordinary startup friction long before a customer or a board member runs into them, and why they’re hard to see from inside.

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August 7, 2026 · 7 min read

10 Things Every Healthtech CEO Should Ask Before Hiring an Operator Who Doesn’t Know Their Industry

Ten questions for a candidate operator, built to separate what someone knows cold from what they’d promise to go find out.

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August 7, 2026 · 4 min read

My Own Answers to the 10 Questions

I published a test, so I took it. All ten questions, including the one where the honest answer is less impressive than the alternative.

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August 7, 2026 · 4 min read

What Does a Fractional COO Actually Do?

The title gets used loosely. The plain version, the four categories the work covers, and who doesn’t need one.

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August 7, 2026 · 5 min read

Fractional COO vs. Full-Time COO: Cost, Timing, and What You’re Actually Buying

What a full-time hire costs, what a fractional engagement buys instead, and three questions that usually settle which one you need now.

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August 7, 2026 · 5 min read

When Should a Healthtech Startup Hire a Fractional COO?

The window is narrower than most founders think, and in healthtech it arrives sooner. Four signals, and what catching it early buys you.

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August 7, 2026 · 6 min read

Medtech Isn’t Healthtech: What Changes When the FDA Is in the Room

The same four operational categories apply. What sits inside them changes once there’s a regulatory pathway, a quality system, and a clearance date.

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None of this tells you where your own company stands.

Twelve questions and about five minutes will show you where the operational drag sits. Four scores, and an honest read on which one is furthest behind.

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alden@engineno9inc.com · (212) 981-1122